Success is depending on your efforts, that’s the correct quote especially for marketer. In order to sell product especially new product that are not yet known and published to public, required some skills. Some substantial marketing costs, as well as the struggles and specific marketing strategy are something that we’re going to discuss in this [...]

The ‘Market Opportunity’ represents the specific customers that a venture targets to produce a profit. The
assessment questions identify how real and how stable the Market Opportunity is.
The assessment questions include:
Need or Desire: Is there a ‘Day-in-a-Life’ story that demonstrates what the need and desire of the targeted market is?
Market Researc…

Risk/Reward model – all investment factors drive this universal model.
The concept of investment is summarized into “Risk/Reward” model of wealth creation. It is commonly accepted that a higher risk tolerance correlates with higher potential of reward.
Following diagram illustrates the map of possible opportunities in relation to their Risk/Return ratio.

It mu…

Success is about wise investments. A person can invest time, talent and/or money, with the intention to
increase future performance, income or assets.
Other than inheritance, the only way to create wealth is to invest. Even winning the lottery is the result of
an investment – of course a highly speculative and risky one!
The private sector not only [...]